Client Testimonials

"Over the course of the last two years, New Belgium has discovered and applied a newfound understanding of our consumer and our brand. We are a smarter, more eloquent brand, in large part due to Periquin Strategy. Jenni has been pivotal in hleping us learn how to better negotiate our own growth as it relates to our audience, what matters to them, how to listen to them and how to best make use of that knowledge.

Jenni is a wealth of knowledge. Not only has she taught us to see opportunity and gaps in our own vision and understanding, she has given us immediate tools and solutions that have provided invaluable consumer insights. Jenni doesn't stop at strategy and research solutions. She is a teacher, and has given us organizational knowledge that we'll carry into the future."

Meredith Giske, Director Consumer Insights,

New Belgium Brewing Company

"When you need to hire someone who's smarter than you are for research or strategy, you hire Jenni Cooper. Regardless of the industry, she will jump in, figure it out, ask the tough questions and find the right answer."

Matt Neren, Owner, Cultivator Advertising

“Jenni Cooper is one of the most intelligent people I know. Her personalized research for my company has been a tremendous guiding force.”

Pete Lansing, President, Universal Lending

“With the help of Periquin Strategy, Red Robin has developed a more consumer-driven and internally collaborative new product testing approach. Jenni brought leading edge techniques and a uniquely creative approach, along with insight-rich recommendations that we put immediately into action."

Jerrod Janakus, former Director, Red Robin Gourmet Burgers, Inc.

It is hard to attach a dollar value to the focus group project Jenni Cooper and Periquin Strategy helped us execute. The information that was presented to us at the conclusion of the project saved us time, money and effort in the long run by helping us better understand our customers. Jenni's communication skills and professionalism are top notch and very much appreciated."

 

Steve Kurowski, former Director of Marketing, Eco-Products

"Mike and I really enjoyed working with you and Hisae, and we were very impressed (and pleased) with the package you guys put together, and especially the way you handled the group and solicited feedback. We also joked about how impressed we were with your ability to work on our sliding timeline as we've been piecing the dates and locations together as we go along.. [Five months later]..."Thanks, Jenni - things are finally moving from a financing standpoint, thanks in no small part to the focus group feedback.”

John Eades, President, 12 Degrees

"The team found your thinking and insight invaluable"

Nicole Hebert, Genesis Inc.

"Jenni was wonderful to work with. Jenni's experience and insight allowed her to get to the final product within tight deadlines. I would highly recommend Periquin for any client.”

Jennifer Sanning, Vice President Marketing, Advertising,
Quiznos Corporation

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